OMODA Brand Ecosystem Unveiled: Pioneering a New Trend for Young Generation through User Co-Creation

On October 15, the “OMODA Ecosystem Product Exhibition and Sale” was inaugurated in Wuhu, China, drawing a global audience to the OMODA booth to witness the panoramic view of the OMODA brand ecosystem. As a highlight of the “2023 OMODA International User Ecosystem Co-Creation Conference,” the exhibition showcased the comprehensive achievements of OMODA’s user ecosystem and the latest developments in premium peripherals, introducing a novel concept of user co-created ecosystems and continually leading the new LOHAS paradigm “Beyond the Car.”

Quality Debuts, OMODA Crafts a New LOHAS Paradigm

The OMODA booth at the “Ecosystem Product Exhibition and Sale” was brimming with technological allure, offering an immersive LOHAS experience space adorned with charging stations, drones, and land skateboards. OMODA’s extended range of products envelops various categories including digital technology, apparel, and outdoor sports, captivating the young audience with trendy and quality items.

Embodying the low-carbon travel ethos, OMODA’s debut bicycle, a derivative premium product, became the darling of the exhibition, enticing numerous users to test ride. This bicycle will also feature in OMODA’s “Charitable Cycling” event on October 17, accompanying thousands of users from over 30 countries in a stylish, low-carbon flash mob.

Yet, it wasn’t just the cool peripherals that drew attention; the OMODA 5 and OMODA E5, star vehicle models exuding futuristic aesthetic dynamics, also garnered admiration and applause from the exhibition attendees.

From products to premium items, OMODA aligns profoundly with the contemporary youth’s lifestyle, extending its touchpoints into every aspect of users’ lives, offering diverse choices and leading a new LOHAS paradigm for the young generation.

Beyond the Car, OMODA Joins Hands with Global Users to Forge a New Ecosystem

During the exhibition, OMODA also held a brand ecosystem launch event, formally announcing a brand ecosystem based on user co-creation and value sharing.

“Our theme for the release event is to break boundaries, transcend traditional automotive operational concepts, and craft lifestyle attitudes and personalized leisure circles with distinct individuality. We wish the connection with our users to begin with the car but not be confined to it,” expressed OMODA CEO Shawn Xu at the event. OMODA adheres to a user-centric philosophy, placing users at the forefront of decision-making, transforming them into co-creators of the OMODA brand ecosystem and sharers of its ecological value.

Presently, OMODA has been launched in 14 global markets, employing its unique aesthetic language and intelligent connectivity technology to bridge the present and future, establishing itself as the vanguard of crossover SUVs in the eyes of the youth. In the future, guided by the co-creation and sharing ecological strategy, OMODA aims not only to build excellent cars for users but also to enhance their welfare. The brand is committed to transforming the relationship between cars and people, aspiring to become a partner with attitude for its users.

About OMODA

Informed by incisive insights into the rising trends of youthfulness, individualism, and globalization, OMODA is committed to embracing pioneering consumers around the globe. The brand is dedicated to shaping a future-facing identity for a new generation fueled by attitude.

Delving deep into the lifestyles of today’s global youth, OMODA communicates seamlessly with this demographic through its “CROSS” interdisciplinary approach. By shattering the conventional order of the real world, OMODA offers Generation Z a stylish mode of transportation endowed with visionary design and futuristic technology.

The name OMODA embodies various layers of meaning. The “O” connotes a tone of surprise and vitality and serves as a symbol for the essential element of life: Oxygen. “MODA,” derived from the term “Modern,” implies a sense of fashion and trendiness, encapsulating a new generation’s sustainable lifestyle as a fusion of ecological responsibility and avant-garde chic.

Adhering to a globally oriented ethos, OMODA has ingeniously conceived the concept of the “O-universe,” a unique ecosystem that stands as a distinctive form of engagement between the brand and its consumers. This exclusive social lexicon aims to establish warmer connections with a global user base, to encompass an increasingly diverse array of cultures, and to collaboratively create a lifestyle that is both aspirational and sublimely cool.