Hyundai Motor Group Announces Future Roadmap for Software Defined Vehicles at Unlock the Software Age Global Forum

SEOUL, October 12, 2022 – Hyundai Motor Group (the Group) today announced a new global strategy to transform all vehicles to Software Defined Vehicles (SDVs) by 2025. The industry-leading initiative, presented during the Group’s Unlock the Software Age global online forum, will deliver an unprecedented era of mobility, giving customers the freedom to remotely upgrade the performance and functionality of their vehicles anywhere at any time.

The Group also shared plans to transform the customer experience throughout the vehicle’s entire lifetime and deliver a new era of mobility via constantly evolving software technology.

Hyundai Motor Group’s constantly evolving mobility and software technology will ensure that all models, including those already purchased, remain up to date. This will enable vehicle functions, including safety, convenience, connectivity, security, and driving performance, to be upgraded via Over-The-Air (OTA) software updates. Based on the Group’s next-generation EV platform, integrated controller, and an internally developed Connected Car Operating System (ccOS), all Group vehicles will be equipped to receive OTA software updates by 2025.

The Group expects 20 million vehicles to be registered to its connected car service worldwide by 2025. Connected vehicles equipped with cutting-edge telecommunication features will create unprecedented value and possibilities and provide customers personalized services, such as software subscriptions.

Furthermore, connected car data will network with future Group mobility solutions, including Purpose Built Vehicles (PBVs), Advanced Air Mobility (AAM), robotaxis and robots. By establishing a new data platform, innovative services will be provided through connecting and processing the various data generated throughout the car life cycle, as well as promoting the creation of an open ecosystem in partnership with diverse industries such as logistics and accommodation.

The Group will also invest heavily in software technology to integrate hardware and software technologies and enhance and internalize mobility technology capabilities. By 2030, the Group plans to invest 18 trillion won in resources, including the establishment of a new Global Software Center to bolster its software capabilities and accelerate Software Defined Vehicle development.

“By transforming all vehicles to Software Defined Vehicles by 2025, Hyundai Motor Group will completely redefine the concept of the automobile and take the lead in ushering in a never-before-experienced era of mobility,” said Chung Kook Park, President and Head of R&D Division, Hyundai Motor Group. “Creating visionary vehicles empowered with the ability to evolve through software will enable customers to keep their vehicles up to date with the latest features and technology long after they have left the factory.”

Over-The-Air (OTA) software updates for all HMG models by 2025

From 2023, all newly launched vehicles of Hyundai Motor Group will be equipped to receive Over-The-Air (OTA) software updates enabling customers to keep their vehicles up to date. This transformation will apply not just to electric models, but also internal combustion engine vehicles. All of the Group’s vehicle segments sold worldwide will evolve to be software defined by 2025.

Customers will be able to remotely upgrade the performance and functionality of their vehicles anywhere at any time, without any need to take them to a service center. And as the vehicle can constantly be updated, its residual value will also be enhanced. The Group initially introduced this service in 2021, and from 2023 will expand it across vehicle models in global market regions able to receive Connected Car Services (CCS). By 2025 all Hyundai Motor Group vehicles will be equipped to receive OTA software updates.