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:<\/strong> REDTAG,\nthe region\u2019s favourite value fashion and homeware brand, observed the\nInternational Yoga Day, on 21st<\/sup> June, by advocating for a healthy\nlifestyle and fitness. REDTAG supported the fitness movement through \u2018Activewear\u2019,\nits dedicated sportswear collection, which is a blend of retro and contemporary\nstyles, for men and women. <\/p>\n\n\n\n Drawing\neclectic inspirations, Activewear adds an element of style to purpose-made\nexercise clothing, providing an additional reason to get up and pursue fitness\nand a healthy lifestyle. REDTAG\u2019s dedicated collection also pays homage to\nvintage sportswear while retaining the contemporary design. In this way,\nActivewear perfectly encapsulates the spirit of yoga \u2014 an ancient practice with\ntimeless significance and practicality. <\/p>\n\n\n\n \u201cThe\npractice of yoga, while rooted in Indic culture, has become ubiquitous, with\nproponents across the world, especially in the Middle East. Our Activewear pays\nhomage to this ancient practice by empowering practitioners with fit-for-purpose\napparel. While also bearing in mind the aesthetics, we have designed them with\nunwavering dedication and great attention to detail,\u201d said Shehbaz Shaikh,\nChief Retail Officer, REDTAG. <\/p>\n\n\n\n Through\nActivewear, men can relive the \u201990s basketball experience with shorts in\nclassic designs. Vintage options also extend to v-neck jerseys. Sleeveless\nhoodie sweatshirts and shorts with elasticated fastening are available in\ngentle colours. For those seeking fast-fashion gym outfits, REDTAG has brought\nenticing tie-dye shorts to go with t-shirts in fun colours like sage\ngreen. <\/p>\n\n\n\n Seamless\nshort-sleeve cropped tops with push-up leggings in sober grey and dusky pink\nare just the yoga essentials that women need for a fulfilling yoga session.\nActivewear also features vintage, sporty and graphic sweatshirts that redefine\ncomfort fashion. For the yoga regulars, there are relaxed t-shirts, two-piece\nsets, workout crop tops, and track shorts \u2014 all in warm colours. <\/p>\n\n\n\n \u201cActivewear\nexemplifies REDTAG\u2019s pre-eminence at the intersection of fast fashion and value\npricing. Today, it also complements the growing awareness of fitness among all\nage groups and a rise in associated establishments such as gyms, yoga centres,\nand pilates studios. We\nintend to grow Activewear into a household sub-brand that will cater to fitness\nand yoga enthusiasts across the region,\u201d added Shehbaz.<\/p>\n\n\n\n The\nvalue-driven brand recently concluded its Ramadan Bonanza, giving away SUV\ncars, cash prizes, and free gifts. In addition, REDTAG has been actively\nexpanding across the region, with hyper-convenience value propositions such as\n\u2018Anytime-Anywhere Exchange\u2019, \u2018Find Your Size\u2019, \u2018Fashion Stylists\u2019, and \u2018Free\nHome Delivery\u2019. <\/p>\n\n\n\n With\nseveral such first-to-market services in the Middle East and its tiered loyalty\nprogram \u2014 RT Rewards \u2014 which boasts over 15 million members, REDTAG continues\nto cement its position as the leading value fashion and homeware brand in the\nregion. Its contributions were recognized by Retail ME through the \u2018Most\nAdmired Brand Campaign of the Year\u2019 award 2021.<\/p>\n\n\n\n <\/p>\n","protected":false},"excerpt":{"rendered":" : REDTAG, the region\u2019s favourite value fashion and homeware brand, observed the International Yoga Day, on 21st June, by advocating for a healthy lifestyle and fitness. REDTAG supported the fitness movement through \u2018Activewear\u2019, its dedicated sportswear collection, which is a blend of retro and contemporary styles, for men and women. Drawing eclectic inspirations, Activewear adds an …<\/p>\n","protected":false},"author":2,"featured_media":52437,"comment_status":"open","ping_status":"open","sticky":false,"template":"","format":"standard","meta":{"footnotes":""},"categories":[439],"tags":[],"class_list":["post-52442","post","type-post","status-publish","format-standard","has-post-thumbnail","hentry","category-english-news"],"yoast_head":"\n