{"id":41204,"date":"2021-11-19T18:22:52","date_gmt":"2021-11-19T15:22:52","guid":{"rendered":"http:\/\/www.indexeconomic.com\/?p=41204"},"modified":"2021-11-19T18:22:56","modified_gmt":"2021-11-19T15:22:56","slug":"zain-ksa-launches-the-um-al-shogog-reforestation-campaign","status":"publish","type":"post","link":"https:\/\/indexeconomic.com\/?p=41204","title":{"rendered":"Zain KSA Launches the \u201cUm Al Shogog\u201d Reforestation Campaign"},"content":{"rendered":"\n<p class=\"has-text-align-left wp-block-paragraph\"><strong>In line with its Strategy for Environmental\nSustainability and the Saudi Green Initiative<\/strong><\/p>\n\n\n\n<p class=\"has-text-align-left wp-block-paragraph\">In\naccordance with its corporate sustainability strategy and the Saudi Green\nInitiative, Zain KSA has announced the reforestation and rehabilitation of \u201cUm\nAl Shogog\u201d campaign in partnership with the Environmental Green Horizons\nSociety, activating its role in protecting the environment. This initiative\nconfirms Zain KSA\u2019s commitment to contribute to the Saudi Green Initiative,\nlaunched by HRH Crown Prince Muhammad bin Salman, First Deputy Prime Minister\nand Minister of Defense, as one of the largest global initiatives to increase the\ncoverage of vegetation and achieve environmental sustainability.<\/p>\n\n\n\n<p class=\"has-text-align-left wp-block-paragraph\">In\ntheir commitment to the campaign, Zain KSA employees collaborated with the\nlocal community as well as the Society\u2019s volunteers to plant seedlings and\ntrees across the park, giving it life after decades of soil and vegetation\ndegradation. In addition to creating an attractive environment for outdoor\nleisure activities, ecotourism, and rich bee pastures, this initiative\ncontributes to increasing the number of volunteering hours spent on restoring\nthe Kingdom\u2019s natural environment, instilling a culture of volunteering and\ncommunity service among locals.<\/p>\n\n\n\n<p class=\"has-text-align-left wp-block-paragraph\">Commenting\non the initiative, Mr. Rayan bin Abdullah Al-Turki, Chief Communication Officer\nat Zain KSA, stated, \u201cThis campaign aligns with Zain&#8217;s Corporate Sustainability\nstrategy, which rests on 4 pillars that measure our progress and goals: Combating\nClimate Change, Inclusion, Social Leadership, and Youth Empowerment.\u201d He then added,\n\u201cAt Zain KSA, we are proud that our efforts to tackle climate change are in\nline with the goals of the Saudi Green Initiative and the Middle East Green\nInitiative launched by HRH Prince Muhammad bin Salman to chart the direction of\nthe Kingdom and the region towards environmental sustainability and\nconservation, based on a clear well-defined roadmap with ambitious targets that\ngo a long way in achieving global sustainability goals.\u201d<\/p>\n\n\n\n<p class=\"has-text-align-left wp-block-paragraph\">For\nhis part, the Chairman of the Board of Directors for the Environmental Green\nHorizons Society, Dr. Abdul Rahman Al-Saghir, thanked Zain KSA for their\ninterest in preserving the environment as demonstrated by their active\nparticipation in the restoration campaign of the \u201cUm Al Shogog\u201d park covering\nan area of 18 million square meters, which demonstrates the importance of\ndeveloping vegetation cover to limit the effects of climate change, reduce desertification\nand promote the ecological regeneration that the Kingdom is witnessing.<\/p>\n\n\n\n<p class=\"has-text-align-left wp-block-paragraph\">As part of its\nenvironmental initiatives, Zain KSA has recently launched an e-waste recycling\ncampaign. Prior to that, it ranked highest among telecom operators in the\nMiddle East and Africa in the category of tackling climate change on the Carbon\nDisclosure Project (CDP) global index. Having successfully met the CDP\nstandards and requirements, Zain KSA achieved an advanced rating of Management\nScope (B), which is a classification for companies that disclose information on\nthe environmental impact of their initiatives and operations combatting climate\nchange.<\/p>\n","protected":false},"excerpt":{"rendered":"<p>In line with its Strategy for Environmental Sustainability and the Saudi Green Initiative In accordance with its corporate sustainability strategy and the Saudi Green Initiative, Zain KSA has announced the reforestation and rehabilitation of \u201cUm Al Shogog\u201d campaign in partnership with the Environmental Green Horizons Society, activating its role in protecting the environment. This initiative &hellip;<\/p>\n","protected":false},"author":2,"featured_media":41202,"comment_status":"open","ping_status":"open","sticky":false,"template":"","format":"standard","meta":{"footnotes":""},"categories":[439],"tags":[],"class_list":["post-41204","post","type-post","status-publish","format-standard","has-post-thumbnail","hentry","category-english-news"],"yoast_head":"<!-- This site is optimized with the Yoast SEO plugin v28.0 - https:\/\/yoast.com\/product\/yoast-seo-wordpress\/ -->\n<title>Zain KSA Launches the \u201cUm Al Shogog\u201d Reforestation Campaign - \u0635\u062d\u064a\u0641\u0629 \u0627\u0644\u0645\u0624\u0634\u0631 \u0627\u0644\u0625\u0642\u062a\u0635\u0627\u062f\u064a<\/title>\n<meta name=\"robots\" content=\"index, follow, max-snippet:-1, max-image-preview:large, max-video-preview:-1\" \/>\n<link rel=\"canonical\" href=\"https:\/\/indexeconomic.com\/?p=41204\" \/>\n<meta property=\"og:locale\" content=\"ar_AR\" \/>\n<meta property=\"og:type\" content=\"article\" \/>\n<meta property=\"og:title\" content=\"Zain KSA Launches the \u201cUm Al Shogog\u201d Reforestation Campaign - \u0635\u062d\u064a\u0641\u0629 \u0627\u0644\u0645\u0624\u0634\u0631 \u0627\u0644\u0625\u0642\u062a\u0635\u0627\u062f\u064a\" \/>\n<meta property=\"og:description\" content=\"In line with its Strategy for Environmental Sustainability and the Saudi Green Initiative In accordance with its corporate sustainability strategy and the Saudi Green Initiative, Zain KSA has announced the reforestation and rehabilitation of \u201cUm Al Shogog\u201d campaign in partnership with the Environmental Green Horizons Society, activating its role in protecting the environment. 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