Riyadh<\/strong><\/p>\n\n\n\n REDTAG, the region\u2019s favourite homegrown brand, has launched its most ambitious customer-centric campaign, #WearASmile. As the name suggests, the value fashion brand is hoping to delight the customers through the new campaign, which accompanies first-to-market services as brand promises, namely \u2018Fashion stylists\u2019, \u2018Find your Size\u2019, \u2018Anytime-Anywhere Exchange\u2019, \u2018Instant Gifts\u2019, and \u2018Free Home Delivery\u2019.<\/p>\n\n\n\n \u201cAvailable across all REDTAG stores in the Middle East, these services will revolutionize ways in which customers interact with our brand, making the shopping experience both hyper-personalized and convenient. REDTAG is the only value fashion and homeware brand in the region to offer these services,\u201d said Shehbaz Shaikh, Chief Retail Officer at REDTAG<\/p>\n\n\n\n Despite\nbeing commonplace in apparel shopping, exchange services are often anything but\nsmooth, with multiple \u201cconditions applied\u201d and criteria. The \u2018Anytime-Anywhere\nExchange\u2019 is REDTAG\u2019s way of addressing this long-standing customer issue. As\npart of the initiative, customers can exchange purchased items at any of\nREDTAG\u2019s stores within the country. The \u201cno-questions-asked\u201d policy means that\nthere are no time limits and REDTAG will take back any item in good saleable\ncondition.<\/p>\n\n\n\n Catering\nto the fashion-conscious generation, REDTAG has introduced the innovative\n\u2018Fashion Stylist\u2019 service, in which professionally trained, trends-savvy\nstylists will assist shoppers with tips and suggestions. Trained in colours,\nbody shapes, flattering cuts and more, these stylists will walk customers\nthrough the stores, conduct body analysis to single out best-fitting apparel,\nand personalize their shopping experience. Staying true to its customer-first\nprinciple, REDTAG has made this \u201cpersonal-shopper\u201d experience free of cost,\nwith zero obligation to buy.<\/p>\n\n\n\n The\n\u2018Find Your Size\u2019 service is primed to make every shopper\u2019s dream of finding the\nright size a reality. REDTAG\u2019s customers can now approach any floor associates,\nwho will immediately access inventory through on-hand tablets and locate the\npreferred size across all stores within the country. Customers can then get the\npreferred-size item shipped to their doorstep within 48 hours for free, or\nchoose to collect it from the nearest store where it is available.<\/p>\n\n\n\n Taking\nstock of the inconvenience of carrying heavy shopping bags, REDTAG has launched\nthe \u2018Free Home Delivery\u2019 of in-store purchases. Customers can now shop and roam\nfreely, and attend a movie or dinner after shopping, leaving the delivery to\nREDTAG. Purchased items will be delivered within 48 hours, anywhere within the\ncountry. Delivery can also be made to the addresses of loved ones, as gifts.<\/p>\n\n\n\n The\nessence of the #WearASmile campaign is the brand\u2019s customer-centricity.\nRecognizing and celebrating this customer-brand relationship, REDTAG has\nannounced \u2018Instant Gifts\u2019 on a purchase of AED\/SAR 1,000 and above. Ranging\nfrom exquisite perfumes to locally crafted homeware to quality accessories and\nmore, these gifts are REDTAG\u2019s gesture of appreciation for customers\u2019 continued\nloyalty to the brand.<\/p>\n\n\n\n \u201cWhat\nsets us apart as a brand is our ability to walk in the customers\u2019 shoes across\nretail touchpoints, and tailor their experiences accordingly. The #WearASmile\ncampaign is born out of this customer-first approach. With these new services,\nalong with existing ones, we will continue to exceed customer expectations and\ndeliver unmatched value in fast fashion and homeware,\u201d Shehbaz Shaikh added. <\/p>\n\n\n\n The\n#WearASmile campaign is consistent with REDTAG\u2019s customer-centric focus, such\nas the brand\u2019s tiered loyalty program \u2014 RT Rewards \u2014 which gives customers\nadditional perks and benefits. RT Rewards currently boasts over 14 million\nmembers and counting. Also, \u2018REDTAG Listens\u2019, which is a commitment to respond\nto customers\u2019 queries within 24 hours, has been instrumental to the brand\u2019s\ndominance in the Middle East fashion retail market.<\/p>\n","protected":false},"excerpt":{"rendered":" REDTAG, the Middle East\u2019s leading value fashion and homeware brand, has launched its #WearASmile campaign, which accompanies series of industry-first services that will speak for the brand\u2019s relentless commitment to delighting customers through exceptional customer experiences, and being the most engaged retail label. Riyadh REDTAG, the region\u2019s favourite homegrown brand, has launched its most ambitious …<\/p>\n","protected":false},"author":2,"featured_media":39842,"comment_status":"open","ping_status":"open","sticky":false,"template":"","format":"standard","meta":{"footnotes":""},"categories":[439],"tags":[],"class_list":["post-39840","post","type-post","status-publish","format-standard","has-post-thumbnail","hentry","category-english-news"],"yoast_head":"\n![\"\"](\"http:\/\/www.indexeconomic.com\/wp-content\/uploads\/2021\/10\/4-3-1170x700.jpg\")
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