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\u00a0a trailblazing luxury on-demand beauty platform born in Dubai, marks its 10th anniversary today. Founded in 2016 by entrepreneur Haifa Addas and her brother Abdel Aziz Addas, the platform has served over 20,000 clients, built a network of 3,000+ vetted beauty professionals, and became the trusted beauty partner of choice for some of the world\u2019s most prestigious brands \u2014 including Dior, Herm\u00e8s, Louis Vuitton, Jumeirah Group, and Vogue Arabia.<\/p>\n
\u201cWhen we started INSTAGLAM, we had one conviction: that women in the Gulf deserve beauty experiences that match the luxury of their lives \u2014 at home, on their terms, without compromise. Ten years on, that conviction has only grown stronger. We are not just celebrating a milestone. We are launching a new decade.\u201d<\/em><\/p>\n \u2014 Haifa Addas, Co-Founder & CEO, INSTAGLAM<\/strong><\/p>\n From Vision to the Region\u2019s Defining Beauty Platform<\/strong><\/p>\n INSTAGLAM was born from a gap Haifa identified first-hand during her 15+ year career in luxury beauty marketing \u2014 spanning L\u2019Or\u00e9al, Lanc\u00f4me, Giorgio Armani, and Pan Arab celebrity management. The UAE had world-class beauty talent and a sophisticated, discerning clientele, but no platform capable of connecting them at the standard they deserved.<\/p>\n What began as a consumer booking platform has evolved into a full-spectrum luxury beauty partner \u2014 serving individual clients through on-demand home services, and powering the beauty operations of the Gulf\u2019s most prestigious fashion houses, hotels, and events.<\/p>\n Ten Years in Numbers<\/strong><\/p>\n A decade of redefining luxury beauty across the GCC:<\/strong><\/p>\n +20,000 <\/strong>clients served across the UAE and GCC<\/p>\n +3,000 <\/strong>vetted beauty professionals on platform<\/p>\n +200 <\/strong>shoots, fashion shows, and events completed<\/p>\n +300 <\/strong>training sessions and workshops delivered<\/p>\n +50 <\/strong>brand clients including global luxury houses<\/p>\n +100 <\/strong>weddings beautifully executed<\/p>\n \n A Legacy of Luxury Partnerships<\/strong><\/p>\n INSTAGLAM has delivered beauty services for trunk shows, brand activations, store openings, fashion editorials, hotel in-suite experiences, and corporate events \u2014 building long-term relationships with Dior, Herm\u00e8s, Louis Vuitton, Tiffany & Co., Chopard, Piaget, C\u00e9line, Jumeirah Group, L\u2019Or\u00e9al, Vogue Arabia, ELLE Arabia, and Dyson, among others.<\/p>\n \n Looking Ahead<\/strong><\/p>\n As INSTAGLAM enters its second decade, the platform is deepening its B2B partnerships with luxury fashion and hospitality brands, expanding its professional training Programmes, and strengthening its presence across all five GCC markets. Brands seeking a trusted luxury beauty partner for events, activations, or long-term collaboration are invited to connect directly.<\/p>\n \u201cTen years of taking on the GCC\u2014setting the benchmark for what luxury beauty looks like in this region, never compromising on the standard our clients expect. That is exactly what makes us the right partner for the world\u2019s most discerning brands.\u201d<\/em><\/p>\n","protected":false},"excerpt":{"rendered":" \u00a0a trailblazing luxury on-demand beauty platform born in Dubai, marks its 10th anniversary today. Founded in 2016 by entrepreneur Haifa Addas and her brother Abdel Aziz Addas, the platform has served over 20,000 clients, built a network of 3,000+ vetted beauty professionals, and became the trusted beauty partner of choice for some of the world\u2019s …<\/p>\n","protected":false},"author":2,"featured_media":130749,"comment_status":"open","ping_status":"open","sticky":false,"template":"","format":"standard","meta":{"footnotes":""},"categories":[439],"tags":[],"class_list":["post-130751","post","type-post","status-publish","format-standard","has-post-thumbnail","hentry","category-english-news"],"yoast_head":"\n