\u00a0Genesis, the prestigious luxury automotive brand is pleased to announce an exclusive collaboration with Toby\u2019s Estate, the internationally renowned specialty coffee brand and retailer. From 30 November to 20 December, Genesis showrooms in Riyadh, Jeddah, and Khobar will host a refined in-showroom coffee pop-up experience, inviting guests to discover expertly crafted brews within a setting defined by design, comfort, and sophistication. The initiative will be activated in partnership with Genesis\u2019 distributors across the three markets: Wallan (Riyadh), Naghi (Jeddah) and Majdouie (Khobar).<\/p>\n
A Fusion of Design Excellence and Specialty Craft<\/p>\n
This partnership celebrates the craftsmanship and attention to detail that define both brands. Genesis, recognized for its audacious design language, advanced technologies, and elevated driving experience, aligns naturally with Toby\u2019s Estate\u2019s dedication to ethically sourced, specialty coffee.<\/p>\n
During the activation, visitors will be able to enjoy Toby\u2019s Estate\u2019s complete menu of coffee, non-coffee, and tea offerings, alongside two bespoke limited-edition drinks created exclusively for Genesis \u2013 Genesis Noir Tiramisu and Seoul Einspanner Latte as well as a signature secret drink revealed only within the showroom experience. As a thoughtful gesture, these special beverages will be offered complimentary to all showroom visitors during these dates, ensuring a truly memorable experience.<\/p>\n
The coffee pop-up will be hosted across Genesis showrooms in the Kingdom of Saudi Arabia.\u00a0 Guests will have the opportunity to enjoy Toby\u2019s Estate\u2019s artisanal coffee while exploring Genesis\u2019 distinctive model lineup creating a multisensory moment that blends refined hospitality with design-led automotive excellence.<\/p>\n
Omar Al-Zubaidi, Chief Executive Officer of Genesis Middle East & Africa, commented:<\/p>\n
\u201cThrough this collaboration with Toby\u2019s Estate, we continue to expand the Genesis experience beyond automotive design, connecting with our customers in ways that celebrate craftsmanship, creativity, and refined living. Coffee culture and automotive design share a deep appreciation for detail and intentionality, and together, we aim to offer guests a moment that is both inspiring and memorable. This partnership reflects our commitment to elevating every touchpoint of the Genesis journey.\u201d<\/p>\n
This collaboration reinforces Genesis\u2019 continued commitment to creating meaningful touchpoints that enrich the customer journey. By integrating specialty coffee into its design-driven showrooms, the brand introduces a new dimension of hospitality one that blends artistry, comfort, and innovation for guests across the Kingdom.<\/p>\n
The Showroom locations are as follow:<\/p>\n
Genesis Wallan – Riyadh Showroom:\u00a0 Northern Ring Road, please click here<\/p>\n
Genesis Naghi \u2013 Jeddah Showroom: Kind Abdulaziz Branch Road, please click here<\/p>\n
Genesis Majdouie \u2013 Khobar Showroom: King Fahad Branch Road, please click here<\/p>\n","protected":false},"excerpt":{"rendered":"
\u00a0Genesis, the prestigious luxury automotive brand is pleased to announce an exclusive collaboration with Toby\u2019s Estate, the internationally renowned specialty coffee brand and retailer. From 30 November to 20 December, Genesis showrooms in Riyadh, Jeddah, and Khobar will host a refined in-showroom coffee pop-up experience, inviting guests to discover expertly crafted brews within a setting …<\/p>\n","protected":false},"author":2,"featured_media":125294,"comment_status":"open","ping_status":"open","sticky":false,"template":"","format":"standard","meta":{"footnotes":""},"categories":[439],"tags":[],"class_list":["post-125296","post","type-post","status-publish","format-standard","has-post-thumbnail","hentry","category-english-news"],"yoast_head":"\n