\n
\n
\nIn a landmark moment for women\u2019s sports in Saudi Arabia, Pepsi\u00ae today announced the addition of Farah Jefry \u2014 a pioneering Saudi athlete reshaping the future of women\u2019s football \u2014 to its new global roster of unstoppable female ambassadors.
\nPart of Pepsi\u2019s 100 Days of Summer campaign, the announcement celebrates an exciting summer of football across Saudi Arabia, England, Spain, and Norway. Jefry\u2019s inclusion marks a proud milestone for Saudi football, showcasing local talent on the global stage and celebrating the spirit of a new generation redefining the game.
\nJefry\u2019s football journey began at just eight years old at Manarat Jeddah International School. By 15, she launched her club career with the Jeddah Eagles (now Al-Ittihad), quickly becoming top scorer in both the 2020-21 Champions Cup and the inaugural Saudi Women\u2019s Premier League. Beyond the pitch, she made history in 2021 as the first Saudi sportswoman to become an Adidas ambassador, starring in the Weaved as One campaign celebrating unity through football and Saudi culture. She continues to inspire through landmark moments, including Saudi Arabia\u2019s iconic World Cup victory over Argentina.
\nSpeaking on her latest milestone, Jefry said: \u201cPepsi\u2019s legacy with football icons is legendary, and I\u2019m still pinching myself. Joining this incredible roster and being part of its next chapter is a dream come true. I hope my journey inspires young girls across Saudi Arabia to dream big and pursue their passion.\u201d
\nFor more than 50 years, Pepsi has been at the heart of football culture, celebrating the passion of players and fans around the world through bold partnerships and memorable moments. As women\u2019s football continues its rapid rise, Pepsi is spotlighting a new generation of trailblazers like Jefry, who are refreshing the game with their unapologetic challenger spirit.
\nJoining Jefry on Pepsi\u2019s global roster are two-time Ballon D\u2019Or F\u00e9minin winner Alexia Putellas, England star Lauren James, Norwegian standout Caroline Graham Hansen, and existing ambassador Leah Williamson \u2014 each recognized for their outstanding contributions on and off the pitch.
\nThe unveiling of Pepsi\u2019s new ambassadors marks the start of an exciting summer campaign, where Jefry and her fellow stars will bring their energy, passion, and unstoppable spirit to fans around the world.
\nCathy Graham Kidd, Senior Marketing Director at Pepsi, commented: \u201cOur new ambassadors have a thirst for more \u2014 a drive to push boundaries and inspire a new generation. Pepsi has always redefined football culture, and now we\u2019re proudly championing the unstoppable rise of women\u2019s football, bringing billions closer to the excitement of the game.\u201d
\nAs opportunities for women in sport continue to grow across Saudi Arabia, Jefry\u2019s story \u2014 and her partnership with Pepsi \u2014 reflects how far the game has come, and the possibilities that still await the next generation of female\u00a0footballers.<\/p>\n","protected":false},"excerpt":{"rendered":"
In a landmark moment for women\u2019s sports in Saudi Arabia, Pepsi\u00ae today announced the addition of Farah Jefry \u2014 a pioneering Saudi athlete reshaping the future of women\u2019s football \u2014 to its new global roster of unstoppable female ambassadors. Part of Pepsi\u2019s 100 Days of Summer campaign, the announcement celebrates an exciting summer of football …<\/p>\n","protected":false},"author":2,"featured_media":113281,"comment_status":"open","ping_status":"open","sticky":false,"template":"","format":"standard","meta":{"footnotes":""},"categories":[439],"tags":[],"class_list":["post-113280","post","type-post","status-publish","format-standard","has-post-thumbnail","hentry","category-english-news"],"yoast_head":"\n